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Bioniq Repair toothpaste and Bioniq White Filler in blue packaging, next to a glass bowl containing white powder and a spatula.Several Bioniq products, such as toothpaste, White Filler, in blue packaging, along with a jar of white powder and a spatula.

About Bioniq : A Pioneer in HydroxyapatiteTechnology – Made in Germany

As a specialist in tooth enamel, Bioniq® represents the future of dental care through sound science.

Scientifically sound

A silver microscope with a blue glowing outline, with a blue molecular structure behind it, symbolizing a scientific foundation.

Our products are based on biomimetic hydroxyapatite—the main component of tooth enamel. Their development and formulation follow clear scientific principles. 

Developed by experts

Image of a white tooth with a blue glow and two silver dental instruments symbolizing expertise.

Tooth enamel is a highly complex tissue. Our research focuses specifically on its structure, protection, and formation.

The Tooth Enamel Brand

Image of a white tooth with a blue glow and a shield with a checkmark, symbolizing expertise in tooth enamel.

Bioniq® stands for innovative enamel technology.

Dr. Wolff : Research from Bielefeld for over 100 years

 Black-and-white photograph of an old laboratory with shelves full of bottles and jars—a symbol of more than 100 years of research at Dr. Wolff's.

Bioniq® is a brand of Dr. Wolff, a family-owned company founded in 1905 in Bielefeld that remains family-owned to this day. With over 100 years of experience in developing scientifically based health products, Dr. Wolff combines pharmaceutical expertise with its own research. 

This expertise forms the foundation of Bioniq®: a dental care line that focuses on tooth enamel—developed based on sound research for daily use. 

Research and Development : Pioneers in Enamel Research

Schematic representation of the hydroxyapatite crystal structure using blue spheres and rods; the chemical formula Ca₅(PO₄)₃(OH) is shown in the upper left corner.

Bioniq® was the first brand to introduce dental care products containing 20% hydroxyapatite to the German market—and has been driving effective innovations in dental care ever since.

Since then, our research and ongoing, study-backed development have been the driving forces behind our products. At the core of this is a focus on tooth enamel. The biomimetic key ingredient hydroxyapatite is the foundation of our technology.

Our products containing the key ingredient hydroxyapatite

 Various dental care products from Dr. Wolff’s Bioniq, including toothpaste, dental milk, and special formulas for gum care and sensitive teeth, arranged against a light-colored background.

Whether it’s rebuilding tooth enamel, naturally whitening teeth, or soothing sensitive gums—our products combine cutting-edge technology with scientific expertise. Discover dental care that makes a noticeable difference. 

Tested: Our guides, tips, and content are continuously reviewed both scientifically and editorially

We extend the quality and high standards of our products to every aspect of our service. We have experts who review our content from both a scientific and editorial perspective and ensure it reflects the latest research. 

Dr. Joachim Enax

Senior Scientist, Oral Care

Dr. Joachim Enax is an expert in the field of biomimetic dental care and oral health. As a chemist with a Ph.D., he is an experienced scientist in the research and development of innovative active ingredients for dental care and the promotion of dental health. He is the author of numerous scientific publications in the field of teeth and dental care.

Scientifically reviewed

Karoline Bauch

Corporate Communications Specialist

Karoline Bauch is an expert in science communication specializing in the Oral Care business unit and serves as the editorial contact for all topics related to dentistry, oral health, and prevention.

Editorially reviewed