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Bioniq Repair toothpaste and Bioniq White Filler in blue packaging, alongside a glass dish containing white powder and a spatula.Several Bioniq products, such as toothpaste, tooth gel, White Filler and tooth milk, in blue packaging, along with a jar containing white powder and a spatula.

About Bioniq : A pioneer in enamel technology – Made in Germany

As a specialist in tooth enamel, Bioniq® is committed to the future of dental care through sound science and proven effectiveness. 

Scientifically sound

A silver microscope with a blue outline, behind which is a blue molecular structure, symbolising a scientific foundation.

Our products are based on biomimetic hydroxyapatite – the main component of tooth enamel. Their development and formulation follow clear scientific principles. 

Developed by experts

An illustration of a white tooth with a blue glow and two silver dental instruments, symbolising expertise.

Tooth enamel is a highly complex tissue. Our research focuses specifically on its structure, protection and formation – rather than purely cosmetic effects. 

The Tooth Enamel Brand

An illustration of a white tooth with a blue glow and a shield bearing a tick, symbolising expertise in tooth enamel.

Bioniq® stands for innovative enamel technology. Our focus: repairing, strengthening and preserving. 

Dr .Wolff : Research from Bielefeld for over 100 years

A black-and-white photograph of an old laboratory with shelves full of bottles and jars – a symbol of over 100 years of research at Dr Wolff’s.

Bioniq® is a brand of Dr. Wolff, a family-run business founded in 1905 in Bielefeld, which remains owner-managed to this day. With over 100 years of experience in developing scientifically based health products, Dr. Wolff combines pharmaceutical expertise with in-house research. 

This expertise forms the basis for Bioniq®: a dental care range that focuses on protecting and strengthening tooth enamel – developed on the basis of sound research for daily use. 

Research and Development : Pioneers in enamel research

Schematic representation of the hydroxyapatite crystal structure using blue spheres and rods; the chemical formula Ca₅(PO₄)₃(OH) is shown in the top left-hand corner.

Bioniq® was the first brand to launch dental care products containing 20% synthetic enamel (hydroxyapatite) on the German market – and has been driving effective innovation in dental care ever since.

Since then, our research and ongoing, evidence-based development have been the driving forces behind our products. At the heart of this is a focus on tooth enamel. The biomimetic active ingredient hydroxyapatite forms the foundation of our technology.

Available in store : Our products containing the active ingredient hydroxyapatite

Various dental care products from Dr. Wolff’s Bioniq, including toothpaste, dental milk and special variants for gum protection and sensitive teeth, arranged against a light background.

Whether it’s rebuilding tooth enamel, naturally whitening teeth or soothing sensitive gums – our products combine cutting-edge technology with scientific expertise. Discover dental care that makes a noticeable difference. 

Scientifically proven : Our guides, tips and content are subject to ongoing scientific and editorial review

The high standards we set for our products are reflected in our service at every level. We have experts who review our content from both a scientific and editorial perspective and ensure it remains up to date with the latest research. 

Dr. Joachim Enax

Senior Scientist Oral Care

Dr. Joachim Enax is an expert in biomimetic oral care and oral health. As a PhD chemist, he is an experienced scientist in the research and development of innovative active ingredients for oral care and in promoting dental health. He is the author of numerous scientific publications in the field of teeth and oral care.

Karoline Bauch

Corporate Communications Officer

Karoline Bauch is an expert in science communication specialising in the Oral Care sector and acts as the editorial contact for all matters relating to dentistry, oral health and prevention.